Kwame

Hi, I'm

KWAME

MarketingContent creatorPhotographer

I make people stop scrolling.

Explore ↓
01

about me

Kwame smiling in a black suit and tie
that's me!
Leicester Square at night, photographed by Kwame
shot by me
hey, I'm Kwame

I've just finished my A levels, including Media, and I'm using my gap year to make things: a study app, a TikTok channel, a podcast and video projects.

What I love is the whole journey. Having the idea, planning it, building it, then launching it and reading the numbers. I'm looking for a junior marketing role or apprenticeship where I can do that inside a real team.

A* Media coursework Built Elevate TikTok creator Podcast founder Learning German London
outside of work, I'm…
02

the numbers

All organic. No ad budget, just ideas, planning and reading what the audience wanted.

8.6KTikTok views in one week (12–18 Oct)
+6,984%TikTok views, week on week
8Countries listening to my podcast
No. 17Podcast chart peak
03

my skills

The tools I use to take an idea all the way to something finished.

plan it
Word
Excel
PowerPoint
design & edit
Canva
CapCut
DaVinci Resolve
build apps
Base44
FlutterFlow
shoot it
Blackmagic Camera
Photography
04

my pillars

Every project I do runs through the same four pillars. Tap one to see it in action.

idea →

Elevate started when I noticed sixth formers track how long they study, but not whether those hours are actually working.

05

projects

Each one told through my four pillars: the idea, the plan, what I built and how I executed it.

project 1
elevate · demo
for sixth formers

Product launch · Study platform

Elevate

A study platform that measures not just your hours, but your hours alongside your performance, so students take real control of their academics.

  • Hours + performance: focus sessions, focus ratings and confidence, tracked against your actual results.
  • Assessments: log a paper's marks and get an estimated grade, so you don't have to dig through archives for grade boundaries. Still improving.
  • Progress: grade targets, personal bests and score trends for each subject.

5/5beta testers keen to use it at launch

Idea

Sixth formers track how long they study, but not whether it's working.

Plan

Build it, test it in a closed beta, then launch through my personal brand on TikTok.

Build

Built with Base44 and AI tools: focus sessions, assessments, progress tracking, study rooms and notes. Fixed a privacy bug found in testing.

Execute

Beta done with great feedback on the layout and ease of use. Now finishing the final pieces for launch.

Base44AI toolsUser testingLaunching soon · ask me for a demo →
project 2
Track By Track (TBT Productions) logo
8 countries!

Audio · Co-founder & host

Track By Track

A music podcast I co-founded and host. I've always loved music and talking about it, so when the chance came to start Track By Track, it was a no-brainer.

No. 17chart peak, with listeners in 8 countries

Idea

Turn my love of music, and of conversations about it, into a show with my co-host.

Plan

Planning meetings with my co-host to pick each topic and work out how to make it better, guided by which episodes get the most impressions.

Build

Recorded and released episodes like "Top 5 Producers of All Time", and promoted them on Instagram.

Execute

Took our first episode into the charts at No. 17, with listeners in 8 countries.

PodcastingInstagram promoAudience dataListen on Spotify ↗
project 3
8.6K views in a weekmy video essay

Personal brand · TikTok

My TikTok

Sports, lifestyle, video essays and my A level journey, building the audience I'll launch Elevate to. The video essay playing here is on England's World Cup. I scripted it, recorded the voiceover and edited it in CapCut, and it grew my followers.

+37%net followers, all organic

Idea

Grow a personal brand by sharing my journey and the things I care about.

Plan

Post consistently, read the analytics, double down on what lands.

Build

Scripted and voiced my own video essays, then edited them in CapCut and DaVinci Resolve.

Execute

In one week (12–18 Oct) my videos reached 8.6K views, 526 likes and 45 comments, up nearly 7,000% on the week before, with 78% of views from the For You page. All organic, no paid promotion.

My TikTok analytics for 12 to 18 October 2026: 8.6K post views, 169 profile views, 526 likes, 45 comments and 16 shares
My TikTok analytics, 12–18 Oct 2026
Video essaysScriptingVoiceover@knotalone1 on TikTok ↗

Coming soon: my music account, @ibreathemusic23 ↗

project 4100%!

A level Media coursework · Music video

Long Time

A music video I made for Playboi Carti's "Long Time", as part of SPOTLIGHT, the album campaign I created for my A level Media coursework.

100%full marks for the coursework

Idea

Build a whole album campaign, SPOTLIGHT, with "Long Time" as the lead music video.

Plan

Planned the photoshoots, the costumes, the poses and every camera angle.

Build

Filmed every shot and angle myself, then edited the video in CapCut.

Execute

Delivered the music video, album cover and magazine spread, and scored 100%.

CapCutCamera workArt directionWatch the video ↗
06

through my lens

Photography I've shot around London and at home. Tap a photo to see it full size.

07

the campaign

How I'm launching Elevate: not with ads, but through my own story on TikTok.

Launch plan · Elevate · In progress

Launched through my story

I'm building a personal brand on TikTok by sharing my A level journey and my life so far. When Elevate launches, sixth formers will already know who built it and why. The message: track not just your hours, but your hours alongside your performance, and take control of your academics.

Now · Live

Share the journey

Posting about my A levels and my life so far, building an audience that trusts me before I ask them for anything.

Next · Building

Bring them behind the scenes

Elevate has finished beta testing. While the final pieces are built, I show the audience what's coming and why I made it.

Then · Launch

Launch to my audience

Release Elevate to the sixth formers who have followed the story, so the launch lands with people who already care.

Measured byFollower growthEngagement from sixth formersSign-ups at launch
08

A* coursework

SPOTLIGHT: a full album campaign I created, with a music video, an album cover, a magazine spread and the photoshoot behind them. Tap any image to see it full size.

A*A level Media
100%Music video
LONG TIME · PREVIEW

Music video

"Long Time"

Shot and edited by me in CapCut. This is a silent preview; watch the full video with sound on Google Drive.

Watch full video ↗

the photoshoot

09

let's work together

What I'm looking for

The role
A junior marketing role or apprenticeship: Marketing Executive, Multi-channel Marketer, Content or Social Media, or Account Executive at an agency.
When I can start
Straight away, full-time.
Where I'm based
London, and happy to commute.